Beauty

Drugstore vs. Viral: Is the Pretty Lip Balm Actually Worth It?

Honeybalm: the viral contender.
Honeybalm: the viral contender.

Let’s be honest. A basic drugstore lip balm does the job. It’s everywhere, it’s easy, and there are probably three of them rolling around your car right now.

So when a lip balm in a cute little pot started showing up in everyone’s bags, we had questions. Is Honeybalm just pretty packaging, or is there more going on? We broke it down.

Here’s where the viral one pulls ahead, in our very unofficial opinion.

Where it pulls ahead

The application: a built-in Honeyspoon instead of a fingertip

The formula: beeswax, propolis and vitamin E for lips that feel soft and conditioned

The fan base: 700,000+ customers and Product of the Year 2026

Round one: flavor

A classic drugstore balm keeps things simple. Honeybalm comes in more than 25 flavors, from Watermelon and Blueberry to Vanilla and Mint, and fans collect them like trading cards. 

Honeybalm lip balm

Round two: the everyday test

Customers say they reach for Honeybalm three to four times a day. In the brand’s 2026 customer survey, 96% of VIP customers said they’d recommend it. Plus, almost half of US shoppers buy it as a gift. Try wrapping a drugstore stick and see how that goes.

Honeybalm lip balm

So, is it worth it? We think so. Every pot has the built-in Honeyspoon, so you scoop and swipe without dipping a finger in. And thanks to the hive-made ingredients, the balm melts on with a smooth, comforting feel. Forget the heavy, waxy finish of your regular stick. Keep the drugstore one in the drawer. This one goes in your bag.

The tiebreakers

Product of the Year 2026: voted by shoppers

Gift-friendly: cute enough to give

30-day returns: easy if you’re not convinced

The verdict: the pretty one earns its spot. If you’re curious, there’s only one way to find out.

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See what the viral one is all about

25+ flavors, a built-in Honeyspoon and 700,000+ fans. Your glovebox balm can stay right where it is.

Shop Honeybalm